Free tool, no sign-up

Design brief builder

Use this free tool to stop rework before it starts. A complete brief means a higher chance the work comes back right the first time. Fill in the form and get a clean, formatted brief, ready to copy and paste to your designer.

  • Two minutes start to finish.
  • Stays private, nothing is sent anywhere.
  • One click to copy and send.
A short name you'll recognise later.
List the deliverables and how many. Each format is its own file, so name them all.
What is this design for, and what should it achieve?
Final, approved words prevent the most common cause of redone work.
Sizes, orientation, output format (print-ready PDF, PNG, etc.), platform, plus links to your logo, fonts, colours, and any images or product shots. Updating something? Link the existing file.
Anything that MUST appear: CTA links, promo codes, QR destinations, phone numbers, legal lines, T&Cs, partner or sponsor logos. If none, leave blank.
A real date, not "ASAP". It lets the work be planned and checked properly.
The one person who signs off, with everyone's feedback gathered into a single set.
A rough sense of size helps the designer plan. Skip it if you're not sure.
Examples, links, or "same as last month". If you have a direction, share it. If not, that's fine, say so.

Found it useful? Bookmark it for next time, and send the link to anyone on your team who briefs designers. It works with any designer, on any project, and it stays free.

Common questions

Is my brief sent anywhere?

No. Nothing you type leaves this page. No account, no email, no server. It runs entirely in your browser.

Why is this free?

Better briefs make design work better for everyone, including us. And a good brief is only half of it. The other half is an experienced designer turning it into great work. So the knowledge is free, and the expertise is what we sell.

Does this only work with Andelo?

No. It works for every production design type (graphics, presentations, print, digital). For web development, motion, or app design, use it as the base and add that discipline's specs.

Do small tasks really need a brief?

A repeat task with a designer who already knows your brand can skip the brief. The ones that need it are the firsts: a new designer, or a task that looks small but you've never briefed before. Don't assume the familiar request is the same request.

What if I can't answer every question?

Fill what you know and say what's still open. A brief that names its gaps (“copy is still in review”) beats one that leaves them empty: the designer knows it's incomplete, instead of assuming it's complete and building on the missing piece.